Game Industry Master Class
Joseph Olin & Sean Kauppinen
| 8:30-9:00 | Registration & Opening Coffee Session - Casual Meet & Greet | ||
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| 9:00-9:30 | Welcome/Introduction from Sean and Joseph. Group Introduction |
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| 9:30-10:30 | State of the Market - A look at market data and dynamics as games shift to include new platforms and audiences. What is the current market? What are the top trends? What is making money worldwide? How have consumers changed? |
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| 10:45-12:00 | Production - An examination of production planning, pipeline management and completing the project. Introduction of Jim Simmons, producer, Sidhe Production Pipeline Estimation and Management How do you determine capacity? What are reasonable outputs? What processes and technologies increase productivity? Case study of Sidhe's Madagascar Kartz |
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| 1:00-2:00 | Business Development - A discussion of the preparations you need to make in order to present your value proposition to potential publishers, partners, and financiers, as well as feedback on the process. Are you ready to pitch? The process of pitching publishers and partners Design Doc essentials The certification process demystified |
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| 2:15-3:45 | Design - Hands-on design workshop focused on the elements of play and matching them to the hottest trends in social gaming and mobile platforms. |
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| 4:00-5:30 | Game Marketing - Practical approaches to launching games for Consoles, iPhone, Social Networks and the Casual Online market including the development of communities. A basic marketing and communications plan and schedule for any game Marketing as a self-publisher Social Outreach Zero budget techniques to drive traffic |
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